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Day: February 2, 2017

Keeping Out of Negative Neighborhoods – SEO Ideas

Keeping Out of Negative Neighborhoods – SEO Ideas

Gervais Group – SEO Ideas by Gervais Group –Element of the opposition that exists for superior rankings on search motor benefits web pages includes net website entrepreneurs and website owners that are keen to cut corners and manipulate the search engines to achieve their goals. Defined as black hat procedures, these techniques are targeted by the search engines and penalized when uncovered. The penalties array in severity from demotion of a ranking to the stock industry equivalent of a de-listing in which the website is taken out of the search engines’ index.

Unfortunately, the spiders that crawl websites are not able to delineate between the intentional and accidental implementation of techniques that cross the line into perceived manipulation. Just one of these manipulative techniques is the linking of a website into what Google refers as “bad neighborhoods”. These undesirable neighborhoods/websites are usually spammers or hyperlink farms that may be tempting because of to the traffic they tend to deliver. These spam sights begun popping up immediately after Google included hyperlink attractiveness into its algorithm to depend links as “votes” from appropriate web sites toward ranking websites.

With the body weight supplied to hyperlink attractiveness, it is now one of the major focal points for search motor advertising. Properly aware of the exercise, Google and the rest of the search engines will penalize a website if it is considered that the website is linking to a “bad neighborhood”. Google is quite very clear on this in their recommendations stating, “Don’t participate in hyperlink techniques created to improve your site’s ranking or PageRank. In specific, stay away from links to net spammers or “undesirable neighborhoods” on the net, as your have ranking may be afflicted adversely by these links.” The good thing is, this guilt by affiliation only goes so far. Internet …